The truth about Halo 3

Not one to sit back and reflect quietly upon its moments of glory, Microsoft has been making quite a fuss over the record breaking Halo 3 launch. It is, Microsoft insists, the "biggest entertainment launch in history." Sales in the first 24 hours, in the US alone, topped $170 million. More, Microsoft is happy to tell anyone who asks, than the opening box office record of Spiderman 3, more than the Harry Potter book launches. Whichever way you look at it, Microsoft is spinning the record breaker angle: 1.7 million copies pre-ordered in the US = fastest selling computer game in history.